The Journey Feature is a comprehensive tool designed to create automated messaging experiences across multiple channels. It enables effective communication and engagement through various components, catering to different user needs and preferences.

• Journey Use Cases

• 1. Onboarding
• Encourage new users to use your app regularly.
• 2. Special Promotions
• Design promotional campaigns and discount programs to attract and retain users.
• 3. Timely Reminders
• Send automated reminders to users who drop off or disengage.
• 4. Re-engagement
• Compose long-lived campaigns spanning days, weeks, or months to re-engage users.

• Creating a Journey

• 1. From the side panel, select Journey.



• 2. Click on Add New and enter a Journey Name.



• 3. Use the available components and drag and drop them as needed.



• Sample Journey

• 1. Start Component

• Acts as the starting point of the journey.
• Triggers actions based on campaign status (sent, delivered, read, or error).
• Configurable follow-up actions for each status.

• 2. WhatsApp Component

• Connect with users via WhatsApp.
• Send messages and trigger actions based on campaign status (sent, delivered, read, or error).
• Configurable messages for each status with specific timing (minutes/hours/days).

• 3. SMS Component

• Connect with users via SMS.
• Send messages and trigger actions based on campaign status (sent, delivered, or error).
• Configurable messages for each status with specific timing.

• 4. RCS Component

• Use enhanced SMS with rich media.
• Send messages and trigger actions based on campaign status (sent, delivered, or error).
• Configurable rich media messages for each status with specific timing.

• 5. Email Component

• Connect with users via email.
• Send emails and trigger actions based on campaign status (sent, delivered, opened, or error).
• Configurable messages for each status with specific timing.

• 6. Push Notification Component

• Send notifications for Android, iOS, or Web platforms.
• Trigger actions based on campaign status (sent, delivered, or error).
• Configurable messages for each platform and status with specific timing.

• 7. Webhook Component

• Extend functionality by triggering external actions or integrations.
• Use request methods like GET, PUT, POST, DELETE.
• Configurable settings: timeout, request body, headers, etc.

• Journey Analytics

• 1. From the side panel, under Analytics, click on Journey.
• 2. All triggered journeys will be visible here.

• 3. View analytics for the following:
• WhatsApp, Email, SMS, RCS
• Metrics: Read, Replied, Sent, Delivered