How to use WhatsApp lists, buttons and interactive messages

    Overview

    Interactive messages on WhatsApp let businesses present menus, buttons, and product catalogs directly within the chat. By guiding users to tap rather than type, these messages boost response rates and streamline the customer journey. Chat360 supports four interactive types—List Messages, Reply Buttons, Single-Product, and Multi-Product—each fully integrable into your bot flows.

  • Key Specifications
    • Flow Integration: Mix interactive messages with text, media, and other components in the same conversation.
    • Single Selection: Users may choose only one option per interactive message but can revisit previous steps to make a different selection.
    • 24-Hour Window: Interactive messages must be sent within 24 hours of the user’s last message; otherwise, they’ll error out.
    • Cross-Platform: Supported on iOS, Android, and web clients without extra cost per message.

  • Interactive Message Types
    • 1. List Message
      • Description: Displays up to 10 scrollable choices under a title and optional description.
      • Use Cases:
        • “Choose your preferred support department”
        • “Select the report you’d like to download”


      2. Reply Buttons
      • Description: Shows up to 3 prominent buttons for immediate selection.
      • Use Cases:
        • “Are you satisfied today? Yes / No / Need Help”
        • “Quickly pick your language: English / हिंदी / Español”

      3. Single-Product Message
      • Description: Highlights one product from your catalog with image, title, price, and description.
      • Use Cases:
        • View product details in a Product Detail Page (PDP)
        • Add item to cart

      4. Multi-Product Message
      • Description: Showcases up to 30 products in a scrollable carousel.
      • Use Actions:
        • Tap any product to view its PDP
        • Add one or more items to cart



  • User Interactions & Cart Workflow
    • View Products: Tapping an item opens its PDP with image, title, description, and price.
    • Add/Update Cart: From a PDP or list, users adjust quantities or add items; Chat360 fetches the latest stock/price and warns if details change.
    • Send Cart: Once finalized, users send their cart to your business. You can then follow up with address collection or payment options.

  • Configuration Steps
    • 1. Drag & Drop Component
      • In Bot Builder, choose List, Button, Single-Product, or Multi-Product from the component palette.
      2. Define Content
      • List: Provide header text, description, and up to 10 list items (title, subtitle, payload).
      • Buttons: Enter button text and payload for each of the 3 options.
      • Products: Select items from your integrated product catalog.
      3. Connect Flow
      • Link user replies (payloads) to follow-up nodes in your conversation.
      4. Test & Deploy
      • Save and preview your bot; ensure interactive messages render correctly on mobile and web.

  • Sample Use Cases
    • Customer Support Routing: Present a List Message of FAQs—“Billing,” “Technical,” “General”—to route queries automatically.
    • Language Selection: Use Reply Buttons for language choice at conversation start.
    • E-commerce Showcase: Deploy a Multi-Product Message to highlight a sale collection; let customers add favorites to cart and checkout via chat.
    • Reorder Experience: Send a Single-Product Message for last month’s subscription item, enabling one-tap reorder.

By leveraging interactive messages, Chat360 helps you create richer, more intuitive WhatsApp experiences—reducing friction, guiding users, and driving higher engagement and conversion rates.