The URL Shortener feature in Chat360 empowers users to generate clean, trackable short links for use across various campaign channels—especially within WhatsApp, SMS, and marketing templates. This tool is built into the Smart Campaign suite and helps improve user experience by reducing the visual clutter of long URLs and enabling performance tracking through shortened links.

To create a short URL:

1. Navigate to the Smart Campaign section of the Chat360 dashboard.
2. Go to the URL Shortener tab.
3. Click the “Create New URL” button.
4. A prompt window will appear where you must:
• Enter Campaign Name: This helps in tracking and associating the URL with a particular marketing activity.
• Enter Destination URL: The full, original URL you want to shorten (e.g., your product page, signup form, or catalog).
5. Click on “Create” to instantly generate the shortened link.

The short link generated will be stored in the dashboard and can be reused or referenced in outbound messages.

Before sending a WhatsApp campaign, templates must meet the following criteria:

• Use Approved Templates Only: Templates must be approved by WhatsApp.
• Content Restrictions:
• No emojis, media, or URLs allowed in the initial template.
• Parameters should be concise (less than 15 characters).
• Add-on Features: Optionally, add a one-time-password (OTP) button for secure interactions (e.g., Copy Code or One-Tap).

Let me know if you'd like the "Create New Campaign" process added here as a continuation, or if you'd like this document exported in markdown, PDF, or CMS-ready structure for Chat360 Docs.

The Scheduled Campaign module under Chat360’s Smart Campaign suite enables businesses to broadcast WhatsApp messages in bulk using approved WhatsApp templates. This feature is essential for campaign automation, offering scheduling, recipient personalization, media support, and multi-frequency configuration.

The module supports two primary methods for data integration—internal contacts with filters or external CSV/Google Sheets uploads—ensuring a flexible and robust campaign delivery process.

How to Launch a Scheduled Campaign

The campaign creation process is divided into four key stages, accessible via the “Create New Campaign” button in the Smart Campaign dashboard.

• Campaign Name: Input a name to identify and organize your campaign.
• Business Number: Choose the WhatsApp-enabled number used to dispatch the messages.
• Select Template:
• Pick from your pre-approved WhatsApp templates.
• The selected template appears on the right-side preview pane.
• Fill in template fields and attach media files if applicable.
• Only pre-approved templates with placeholders can be used.

You can add recipients to the campaign via two methods:

A. Import Contacts from Chat360

• Enable the Contacts section toggle.
• Filter and select by:
• Tags (e.g., “Lead Gen”, “Repeat Buyer”)
• Attributes (e.g., Age Group = 25–40)
• Proceed to the Add Template Variables section:
• Set key–value pairs for dynamic field mapping.
• Example: {{name}} = First Name attribute; Default = “Customer”
• Upload any media assets if needed.

Use Case: Send a personalized festival offer to all contacts tagged with “Diwali Campaign”.

B. Import Data via External File (CSV/Google Sheets)

• Download the CSV template provided on-screen.
• Add required fields (Name, Phone, Variables, etc.).
• Upload the completed sheet using “Import Data”.
• Proceed to the mapping screen:
• Match CSV headers to WhatsApp template variables using the Map Parameters screen.
• Review mapped fields before continuing.

• Use the "Perform Testing" option to preview the template.
• Enter a WhatsApp number to receive a test message.
• Confirm:
• Message content accuracy
• Variable mapping
• Media attachment visibility

Configure the timing and delivery strategy using the following toggles:

• Schedule the Campaign:
• Select the exact Date & Time of launch.

• Set Campaign Frequency:
• Options include Daily, Weekly, or Monthly recurrence.

• Get Response on Email:
• Add up to three email addresses to receive campaign reports and engagement summaries.

• Review & Launch:
• Final confirmation prompt allows you to double-check all configurations.
• Click Launch to activate the campaign, or Save as Draft for future review.

• Automate reminder messages for subscription renewals.
• Announce flash sales with media banners and promo codes.
• Send periodic newsletters via WhatsApp using templates with dynamic personalization.

The Campaign Retry Feature in Chat360 Smart Campaigns is designed to improve the success rate of WhatsApp message deliveries by automatically retrying failed messages. This is especially valuable in light of Meta’s Frequency Capping policies, which can cause messages to fail even if the recipient is valid and reachable.

The retry mechanism ensures that failed messages are rescheduled and resent automatically within a defined window of 24 hours to 3 days, with a maximum of three attempts, significantly increasing campaign effectiveness and lead conversion.

How to Configure Campaign Retry

You can activate this feature in the final step of creating a Scheduled Campaign:

1. Create and configure your campaign as usual.
2. On the final scheduling screen, toggle ON the “Retry on Failed Numbers” option.
3. Set the retry interval – any duration between 24 hours to 3 days.
4. Define the maximum number of retry attempts (up to 3 times).
5. Once launched, the system will:
• Automatically detect failed messages.
• Retry those messages at the defined interval.
• Continue attempting until either:
• The message is delivered.
• The maximum retry count is reached.

No additional user action is required after setting up retries. The system handles all resending processes in the background.

Your campaign to 5,000 customers fails to deliver to 400 users due to Meta’s Frequency Cap. Instead of manually creating a new batch, the system retries those 400 users automatically over the next 3 days, recovering 320 missed deliveries without any intervention.

Increased Message Deliverability

• Retries missed contacts proactively, ensuring more customers receive campaign messages.
• Mitigates loss from platform restrictions and temporary delivery failures.

Automated Efficiency

• Saves manual effort in tracking and re-uploading failed numbers.
• Reduces dependency on operations teams for follow-ups or secondary campaigns.

Improved Campaign ROI

• More message deliveries = better engagement = higher conversion potential.
• Consistently supports campaign success with minimal administrative overhead.

Templates in Chat360 let you predefine message layouts—complete with text, media, and interactive buttons—so you can send consistent, approved communications at scale. Use them for authentication, transactional updates, or marketing outreach directly from the Smart Campaigns dashboard.

• Navigate to Smart Campaigns → Templates in the Chat360 sidebar.
• The Templates Dashboard lists all your templates, their approval status, and categories. You can create, edit, or delete templates from here.

1. Click Add New Template on the Templates Dashboard.
2. In the pop-up form:
• Template Name: Enter a clear, descriptive title.
• Category: Select Authentication, Utility, or Marketing.
• Language: Choose the template’s language.
• Media (optional): Attach images or documents.
• Buttons:
• Quick Reply (up to 3): Triggers predefined user responses.
• Call-to-Action (up to 2): One button links to a phone number; one links to a URL.
3. Click Submit for Approval. Once approved by Meta, your template is ready to send.

• Authentication: For one-time passcodes and security checks.
• Must use WhatsApp’s preset template format.
• Includes a copy-code or one-tap button.
• No URLs, media, or emojis in text; parameters ≤15 characters.
• Utility: For transaction confirmations, suspensions, or modifications.
• Marketing: For promotions, updates, invitations, or general business messaging.

Note: Any template combining utility and marketing content defaults to Marketing.

• User Verification: Send a secure OTP via an Authentication template during login.
• Order Updates: Notify customers of shipment status using a Utility template with quick-reply buttons for “Track Order” or “Contact Support.”
• Promotional Campaigns: Launch a flash-sale announcement with a Marketing template that includes a “Shop Now” CTA linking directly to your store.